Online Consumer Protection - Term Paper Example
Online consumer http://outline-for-a-research-paper512.mystrikingly.com protection has become one of the most important and controversial issues that have been raised since the wide use of internet started on the globe. Internet has sped up the development of online businesses, commerce, commercial services and marketing, providing the consumers a much interacting environment with the companies. Many laws and legislations have been passed, since the new millennium started, regarding the protection and privacy of consumers or, in other words, internet users. This has helped in bringing order and standardization in the internet marketplace. These legislations will, of course, keep on getting adjusted according to the ever changing needs, demands and contributions of internet marketing so as to guarantee the consumers’ protection at all costs. Along with the growing trend of trading over the internet, “many unusual consumer issues have arisen that have required both regulatory agencies such as the FTC and the legislative branches to pass new rules and laws� (eNotes, 2009).